Spoon provides an up-to-the-minute, global overview of industrial product design and presents the work of 100 contemporary designers who are at the forefront of innovative developments in this field. Spoon covers a vast spectrum of styles, media and work, from kitchen utensils, tools and lighting to furniture, high-tech products and cars. Essentially an exhibition in a book, 10 curators have each selected the work of 10 designers, whom they consider to have emerged internationally and broken new ground in the last five years. Each designer (arranged A-Z) is featured over two double-page spreads, which are extensively illustrated with sketches, drawings, models and photographs. Alongside numerous examples of their work, a short explanatory text by the selecting curator, extended captions and biographical information on the designer are provided. Each curator has also chosen a design 'classic' that illustrates the concept of 'good design'. Spoon takes its place in a series of surveys identifying 100 of the most interesting, cutting-edge practitioners of key art forms. Earlier surveys include cream and Fresh Cream for contemporary art, 10x10 for architecture and BLINK for photography. 100 Designers: Volker Albus, Michael Anastassiades, Ed Annink, Midori Araki, Miki Astori, Asymptote, James Auger, Masayo Ave, S+T Azumi, Shigeru Ban, Barber & Osgerby, Sebastian Bergne, Jeffrey Bernett, Jurgen Bey, Bigert& Bergström, Lena Bergström, Thomas Bernstrand, Blu Dot, Tord Boontje, Fabio Bortolani, Todd Bracher, Erwan and Ronan Bouroullec, Constantin Boym, Fernando and Humberto Campana, Claesson Koivisto and Rune, Curro Claret, Antonio Cobas, Claudio Colucci, Matali Crasset, Lorenzo Damiani, Willie G. Davidson, Digital PBX, Tony Dunne & Fiona Raby, El Último Grito, Camila Fix, Jozeph Forakis, Thorsten Franck, Dai Fujiwara, Joan Gaspar, Johanna Grawunder, Konstantin Grcic, Martí Guixé, Alfredo Häberli, Thomas Hatherwick, Sam Hecht, Richard Hutten, Hella Jongerius, Jonathan Ive, Toshiko Kawaguchi, Arash Kaynama, Martin Lotti, Helen Kerr, Harri Koskinen, Martin Manchester, Jean-Marie Massaud, J Mays, Thomas Meyerhoffer, Ana Mir, Marre Moerel, Ted Muehling, Yugo Nakamura, Hiroshi Nakao, Marc Newson, Shin Nishibori, Patrick Norguet, Norway Says, Fabio Novembre, Frank Nuovo, Ora-ito, Emili Padrós, Jorge Pardo, Stephen Peart, Olivier Peyricot, Christopher Pillet, Candela Reymundo, David Robb, Martín Ruíz de Azúa, Timo Salli, Kazuyo Sejima, Hector Serrano, Carina Seth Andersson, Matt Sindall, Job Smeets, Studio Mat, Reiko Sudo, Ilkka Suppanen, Alessandro Tartarini, Ali Tayar, Schuwa Tei, Kay Thoss, Noam Toran, Valvomo, Miguel Vieria Batista, Vogt + Weizzenegger, Pia Wallén, Marcel Wanders, Ben Wilson, Kennet Williamson, Tokujin Yoshioka, Michael Young.