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MULBERRY 40TH ANNIVERSARY BOOK

MULBERRY 40TH ANNIVERSARY BOOK

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  • ISBN:978-0-9567594-0-5
  • EAN:9780956759405
  • Fecha de la edición:
  • Número de la edición: 1
  • Encuadernación:CARTONE
  • Nº Pág.:416
  • Idiomas:

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When I first passed the Mulberry flagship on Bond Street two weeks ago, I was a bit surprised to see the overly busy windows: it basically looked like a visual merchandiser had raided a prop store and decided to randomly fill the space with everything he or she could find. What I soon realized, thanks to a speech bubble and a few familiar items on display, was that this was Mulberry's way of celebrating their 40th anniversary and also advertising their celebratory book to mark this occasion. The seemingly random elements of the store windows were actually props from previous displays - all jammed into one giant hotchpotch of a showcase. In a way, Mulberry created a store window version of a scrapbook or collage, culled from past campaigns and displays.

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